Infiniti Indonesia has recently announced a new campaign to brand awareness and sales program, from 18 June to 31 August 2012.
Infiniti Campaign was initiated by Indonesia as a local activity, which is in line with the global Infiniti cooperation with the team Red Bull Racing Formula One (F1).
The goal is rather to enhance the brand image as one of the Infiniti luxury performance automotive brand in Indonesia as well as sharing a memorable experience for lovers of F1 in Indonesia.
"They would carry the same spirit, good performance and passion that inspires endless for best performance and always wanted to achieve something better," said President Director of PT Nissan Motor Indonesia (NMI), Kintaro in a release to Ghiboo Izumida on Friday (22 / 6).
"The synergy between the two is also featured on a special edition production vehicle Infiniti FX Sebastian Vettel on display during the exhibition of the Geneva Motor Show 2012, and the appointment of Vettel as a global ambassador for the Infiniti brand."
While for for brand awareness, Infiniti Indonesia launched the 'Infiniti F1 Challenge', which effectively began on July 1, 2012. The program is a competition through social media like Facebook, Twitter and Instagram. Where the ten winners of this competition are entitled to tickets at the Grandstand F1 Singapore Grand Prix in September as well as an exclusive gift from the team Red Bull Racing Infiniti.
No comments:
Post a Comment